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People remember:
• 10% of what they read
• 20% of what they hear
• 30% of what they see
• And 50% of what they see and hear together

Consumers check their email 13.1 times per week. Second only to brushing their teeth. (14.5 times per week)

There are over 700 million Internet users who send over 30 billion emails per day. The Internet has already surpassed TV, newspapers and magazines in reach.

If you trail your competition by 20 points in customer loyalty, you are out of business. Improving customer interactions is one of the single largest impact areas across all industries. (Accenture)

What type of return on investment can I expect from video email?

Video email marketing reaps 280% higher returns than direct mail. (Gartner Research)

How quickly will customers respond to a video email message?

80% of video email marketing messages are responded to within 48 hours, as compared to six to eight weeks for traditional direct marketing methods. (Jupiter Research)

Do my customers use the Internet?

	Americans spend more time on the Internet than watching TV. (Forrester Research)
	82% of the U.S. population uses the Internet. (UCLA)

According to Morgan Stanley Research Group to reach
30% of U.S. households it took:

	The Telephone 38 Years
	The TV 17 Years
	The Internet Only 7 Years

Are Internet users the type of customers I want?

The average income of Internet users is $60,800 (Georgia Institute of Technology)

Do my customers want Video emails from me?

	Yes, 78% of consumers indicated they would “look forward” to receiving any type of email from a business they frequent. (AOL Survey)
	66% of consumers indicated an email of any type from an existing business relationship was the best form of customer service they had experienced in their lives. (AOL Survey)

Does email marketing boost sales?

	“68% of the respondents said they have made purchases online after receiving email." (DoubleClick)
	“…a discount was the most compelling motivational factor for making an immediate purchase after clicking on an email (70%)” (DoubleClick)

Should I send Video Emails to my existing customers?

	The odds of selling a product to a new customer are 15%, whereas the odds of selling a product to an existing customer are 50%. (Bain and Co.)
	"Acquiring a new customer costs five to ten times more than retaining one." (eMarketer)
	Repeat customers spend 67% more. (Bain and Co.)

Can I build my business on referrals?

"Absolutely, yes! After ten purchases, a customer has referred up to seven people.” (Bain and Co.)

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